iPhone 14 might take me back to Android – where’s the innovation?

In the middle of Apple’s “Far Out” event, I couldn’t help but think: I’ve heard exactly this idea before — countless times. Executives have been talking about the new iPhone 14 with the same superlatives and no details: it’s faster, brighter, longer lasting, better, you get the point. They were talking about bigger screens like 2014, which is the time Apple first added the “Plus” model to its lineup.

The logo confirmed my suspicion that the company is running out of ideas for sale: the new iPhone 14 logo is “big and bigger” and the 8-year-old iPhone 6? “Greater than greater”.

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