Jakarta, Duniafintech.com The latest fintech news will cover MGID, a global advertising platform, and PubMatic (Nasdaq: PUBM), the independent technology company leading the digital advertising supply chain of the future, has announced a new advertising partnership.
PubMatic customers benefit from direct access to high quality, secure brand placement of original video and shows via MGID’s exclusive global premium publisher list, with an audience of over 900 million unique users each month.
“As the industry reinforces its focus on user privacy, more and more marketers are taking advantage of the opportunities that local advertising presents to engage consumers in more meaningful ways. Delivering a highly targeted yet unobtrusive ad experience has always been important to us, so we are proud of our partnership with PubMatic and delivering Our solutions reach more advertisers around the world.” Explains Sergey Denisenko, CEO of MGID.
Jacqueline Boake of PubMatic, Vice President, Customer Success EMEA, said that sourcing solutions and software identities continue to retail and all brands need technology solutions that help them reach a specific audience, at scale, in a premium environment.
“MGID’s direct integration with publishers combined with PubMatic’s Media Buyer Console solution helps agencies and advertisers directly reach highly engaged audiences at scale, helping them increase their return on media investments,” he concluded.
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